Here's part of the story:-
Crossing the line: West Bank tours gain popularity
Judea and Samaria tourism up as settlers encourage Israelis to visit sites beyond Green Line
In recent years, a growing number of Israelis have been visiting tourism sites located beyond the Green Line. Sites such as Gush Etzion, Wadi Kelt, and Mt. Hebron – previously shunned due to security concerns – are quickly regaining their status as some of Israel's most popular destinations.
This booming tourism industry is the result of some hard work by settlers...
..."Our goal is to break down the mental walls about the Green Line," he added. "We have concluded that the way to the Israeli public's consciousness is not through political battles, and decided to focus on tourism. If we invite the people of Israel to come and get to know these beautiful places they will fall in love with them and acknowledge their significance."
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