Sunday, March 14, 2010

Find the Differences

An aspect of Israeli advertising is that you need to deal with two major markets, secular as well as religious.

And 'religious' means modesty and outward appearances of religiosity.

So, how does Ikea deal with it?

Find the differences below:



You would think though that they had enough money to have the models actually change clothes instead of simply photoshopping them (see the young girl's legs, for example).

1 comment:

נחום said...

Mom has no whig, neither foulard. This is not for the haredi, neither for the mafdalnik.